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TapouT Announced as Official Lifestyle Apparel Partner of the UFC

FXF Staff — Thu, 09 Feb 2012 14:39:43 +0000

Earlier this week it was announced that TapouT and the UFC have signed a multi-year deal that makes TapouT the official lifestyle apparel partner of The Ultimate Fighting Championship. As the sport of mixed martial arts continues to grow globally, this partnership will provide prime exposure for TapouT during UFC events over the next few years. Watch for the TapouT logo to be in your face during UFC broadcasts on Pay-Per-View, FX and FUEL TV with canvas logos, bumpers and billboards. The “Submission of the Night” during UFC broadcasts will also be presented by the iconic MMA clothing brand. Check out the full press release below.

TAPOUT® ANNOUNCED AS OFFICIAL LIFESTYLE APPAREL PARTNER OF UFC®

TapouT to Have Presence at UFC Events Set to Air on Pay-Per-View, FX and FUEL TV

Las Vegas, Nevada –TapouT®, the premier MMA lifestyle brand and longtime supporter of the sport of mixed martial arts, has become an official lifestyle apparel partner of the Ultimate Fighting Championship®, the companies announced today.

The multi-year deal gives TapouT exposure at UFC® events broadcast on Pay-Per-View, FX and FUEL TV via canvas logos, bumpers and billboards. In addition, TapouT will present the “Submission of the Night” feature on UFC broadcasts, as well as take part in on-site activation at UFC events globally. The agreement also includes an extensive digital media plan, with TapouT gaining visibility across multiple social media platforms and at UFC.com. Furthermore, TapouT obtains the rights to use “Official lifestyle apparel of UFC” on hangtags, point-of-sale and advertising.

TapouT, which is owned by New York-based ABG TapouT, LLC a division of Authentic Brands Group LLC, has a long history of sponsoring UFC athletes in the Octagon®.

“TapouT has been a big supporter of the sport and its athletes for a long time,” said Bryan Johnston, CMO of UFC. “We’re excited to have them as our official lifestyle apparel partner as we get ready for some of the biggest years in UFC history.”

“It’s been a dream of ours ever since we watched the first UFC to be an official partner of the best MMA organization in the world,” said TapouT co-founder, Dan “Punkass” Caldwell.

“The UFC is a world class professional sports organization with an aggressive global growth strategy in line with ours,” said Nick Woodhouse, CMO of Authentic Brands Group. “This partnership with the UFC further reinforces TapouT’s commitment to supporting the sport, its athletes and beloved fans.”

TapouT Chael Sonnen UFC on FOX 2 Black T-Shirt

FXF Staff — Thu, 02 Feb 2012 14:36:05 +0000

Call him the American Gangster, the West Linn Gangster, or the number one contender to Anderson Silva’s title. Either way, Chael Sonnen will finally get his rematch against “The Spider” and here’s a second color in Sonnen’s most recent walkout tee to honor his victory over Michael Bisping. Flipping from white to black, this darker colored design features the same “American Gangster” graphic from the original TapouT Chael Sonnen UFC on FOX 2 walkout shirt, with the brand motto “Simply Believe” across the top and Chael’s “Make That Walk” saying below the logo.

TapouT Chael Sonnen UFC on FOX 2 T-shirt [Black] - CLICK HERE TO BUY
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TapouT Diego Sanchez UFC on FUEL 1 T-Shirt

FXF Staff — Wed, 01 Feb 2012 16:47:14 +0000

Following back-to-back “Fight of the Night” performances, Diego “The Dream” Sanchez will finally return to the Octagon at UFC on FUEL 1 to face Jake Ellenberger in the night’s main event. After engaging in grueling three round wars against Paulo Thiago and Martin Kampmann, Sanchez will next square off against Ellenberger to see who moves one step closer to UFC welterweight title contention. A new addition to the TapouT fight team, look for Diego to be wearing the “No Rules” walkout tee for his entrance to the cage, which features a shoulder-to-shoulder logo design with the words “Doubt doesn’t dictate destiny” printed in red foil.

TapouT Diego Sanchez UFC on FUEL 1 T-shirt – CLICK HERE TO BUY
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TapouT T-Shirts Spring 2012 Collection

FXF Staff — Tue, 31 Jan 2012 17:16:23 +0000

TapouT strikes again with a new collection of graphic tees for the Spring 2012 season, with plenty of short sleeve styles to choose from including brights and darker designs, as well as a few new UFC walkout shirts. Whether you’re into crew neck or v-neck tees, the latest TapouT T-shirt line hits hard with several new designs that are based on the iconic fight wear brand’s “Believe” motto, tied together with classic TapouT styling. Check out the first series of Spring 2012 Tapout shirts below, including styles like the “Logotype”, “Training Days” and “Night Reaper” tees, along with the latest round of walkout shirts for Chael Sonnen, Diego Sanchez, Jake Shields and Ryan Bader.

TapouT Agent Shield T-shirt – CLICK HERE TO BUY
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TapouT Fear the Reaper T-shirt – CLICK HERE TO BUY
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TapouT Logotype T-shirt – CLICK HERE TO BUY
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TapouT Night Cesar T-shirt – CLICK HERE TO BUY
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TapouT On the Edge V-neck T-shirt – CLICK HERE TO BUY
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TapouT Spike Dream T-shirt – CLICK HERE TO BUY
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TapouT Struck V-neck T-shirt – CLICK HERE TO BUY
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TapouT Training Days T-shirt – CLICK HERE TO BUY
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TapouT Triple Crossed T-shirt – CLICK HERE TO BUY
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TapouT Jake Shields UFC 144 Walkout T-shirt – CLICK HERE TO BUY
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TapouT Ryan Bader UFC 144 Walkout T-shirt – CLICK HERE TO BUY
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TapouT Chael Sonnen UFC on FOX 2 Walkout T-shirt – CLICK HERE TO BUY
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TapouT Diego Sanchez UFC on FUEL 1 Walkout T-shirt – CLICK HERE TO BUY
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FXF Flashback: TapouT Chael Sonnen UFC 136 Shirt

FXF Staff — Fri, 27 Jan 2012 23:11:37 +0000

Before watching Chael Sonnen battle it out against Michael Bisping this weekend at UFC on FOX 2, let’s rewind back to Sonnen’s previous bout and re-visit his UFC 136 walkout shirt by TapouT. In comparison to Sonnen’s current “American Gangster” UFC on FOX 2 walkout shirt, his “Glory First” tee kept it subtle and patriotic with silver foil stars, stripes and an eagle, as opposed to the bandana rocking skull found on his latest shirt. In case you missed out on this one when Chael dominated Brian Stann at UFC 136, here’s your second chance to scoop it up as Sonnen steps back inside the Octagon at UFC on FOX 2 to face Michael Bisping.

TapouT Chael Sonnen UFC 136 Walkout Shirt – CLICK HERE TO BUY
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TapouT Ryan Bader UFC 144 Japan Walkout Shirt

FXF Staff — Thu, 26 Jan 2012 13:50:09 +0000

Ryan Bader’s new UFC 144 walkout shirt by TapouT takes it back to the TUF 8 winner’s ASU collegiate wrestling days with a Sun Devils color combo, created for his upcoming match in Japan against Rampage Jackson. Back on track following a first round knockout of Jason Brliz at UFC 139, Bader is now slated to face Rampage in the UFC 144 co-main event at the Saitama Super Arena in Japan. But before watching Bader square off against Jackson inside the Octagon, check out his new TapouT UFC 144 walkout shirt which features a Sun Devils inspired maroon and gold front design that’s dedicated to the land of the rising sun.

TapouT Ryan Bader UFC 144 Japan Walkout Shirt – CLICK HERE TO BUY
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TapouT Chael Sonnen UFC on FOX 2 Walkout Gear

FXF Staff — Tue, 24 Jan 2012 15:46:39 +0000

In a battle that pits two of the fight world’s best trash talking middleweights opposite one another to see who emerges as the top contender to Anderson Silva’s title, Chael Sonnen vs. Michael Bisping has quickly become the most hyped up fight on the UFC on FOX 2 card. Back in Chael’s corner for his next challenge inside the Octagon, TapouT has Sonnen completely covered once again for his entrance to the cage with a few new walkout styles.

The stand-out piece from the bunch is Chael’s new “American Gangster” walkout tee, which will be combined with two new additions to the TapouT performance line including the TapouT Mesh Tech Zip Hoodie and the Dash Fleece Track Pants. Siding with Team TapouT come fight night? Check out Chael Sonnen’s UFC on FOX 2 walkout gear below.

TapouT Chael Sonnen UFC on FOX 2 Walkout Shirt – CLICK HERE TO BUY
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TapouT Mesh Tech Fleece Zip Hoodie – CLICK HERE TO BUY
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TapouT Dash Fleece Track Pants – CLICK HERE TO BUY
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TapouT Jim Miller UFC on FX Walkout Shirt

FXF Staff — Sat, 21 Jan 2012 18:36:19 +0000

Fresh off his first round submission win over Melvin Guillard in Nashville, Tennessee, let’s rewind for a second and take a closer look at the TapouT Camo Elite walkout shirt that was worn by Jim Miller during his entrance to the Octagon. Part of Miller’s official fight wear collection, which also included his charcoal and lime UFC on FX walkout hoodie, this loose-fitted performance shirt features full camo styling with black side panels and a pin dot mesh design for extra ventilation. Check out the camo colored MMA training top below from the new TapouT performance fight wear line.

CLICK TO BUY: TapouT Camo Elite Top [Black Camo]
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TapouT Jake Shields UFC 144 Walkout Shirt

FXF Staff — Fri, 20 Jan 2012 00:05:03 +0000

TapouT will have Jake Shields covered for his entrance to the Octagon when he takes on Yoshihiro Akiyama in Japan’s Saitama Super Arena with his official UFC 144 Believe walkout shirt. Sticking with the eagle theme that’s been common across most of Shields’ previous walkout tees, his latest style goes darker than past designs with a black shirt that features an eagle clasping a shield and a kanji character that stands for TapouT’s “Believe” brand motto. Take a first look at the new Jake Shields walkout shirt below, before catching his return to the cage opposite Akiyama at UFC 144.

TapouT Jake Shields UFC 144 Walkout Shirt – CLICK HERE TO BUY
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TapouT Chael Sonnen UFC on FOX 2 Shirt

FXF Staff — Wed, 18 Jan 2012 14:21:08 +0000

As Chael Sonnen and Michael Bisping get ready to scrap during the UFC on FOX 2 triple header, here’s a look at Sonnen’s “American Gangster” walkout shirt by TapouT. Fueled by some of the finest smack-talking around, Sonnen vs. Bisping is shaping up to be one hell of a fight, with the winner getting a crack at Anderson Silva’s UFC middleweight title. As gangster as it gets, Chael’s new walkout tee features a bandana rocking skull, surrounded by TapouT’s “Simply Believe” motto across the top, and Sonnen’s classic “Make That Walk” catchphrase along the bottom.

TapouT Chael Sonnen UFC on FOX 2 Shirt – CLICK HERE TO BUY
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TapouT Mesh Tech Full Zip Hoodie

FXF Staff — Tue, 17 Jan 2012 14:08:16 +0000

Take your fight style up a notch with the TapouT Mesh Tech Full Zip Hoodie. One of the first releases of the year from TapouT’s new workout line, this crush orange colored training style features performance fabrics designed to keep you cool when turning up the heat during pre-fight warm-ups, or while getting down to business inside the gym. Gear up from head-to-toe, with the TapouT Brushed Tricot Training Pants, which also feature the same crush color in the side leg piping, and you’ll be ready to represent before, during and after your next workout.

CLICK TO BUY: TapouT Mesh Tech Fleece Full Zip Hoodie [Crush]
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TapouT Chad Mendes UFC 142 Weigh In T-Shirt

FXF Staff — Fri, 13 Jan 2012 23:46:27 +0000

Before watching Chad Mendes and Jose Aldo go to war inside the Octagon tomorrow night, here’s a look at the TapouT tee that was worn by the top contender when he hit the scales at the UFC 142 weigh-ins. Adding another element to the TapouT Chad Mendes UFC 142 Fight Wear collection, the undefeated Team Alpha Male member was seen sporting the red, white and blue “Shield of Honor” T-shirt shown below prior to facing off against Aldo at the UFC Rio weigh-ins.

TapouT Shield of Honor T-shirt – CLICK HERE TO BUY
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TapouT Brushed Tricot Training Pants

FXF Staff — Wed, 11 Jan 2012 18:14:41 +0000

Next time you step inside the gym, or opt for an outdoor workout, swap the shorts for these super-soft TapouT Brushed Tricot Training Pants. Part of TapouT’s expanding athletic line, these gravel colored track pants will keep your lower body warm and covered when taking a run outside, or simple to slide on after a tough session inside the gym. The red side piping stands out, with a matching colored TapouT icon on the back. Like a looser fit? The zippered leg openings let you widen things up down below, revealing a few more TapouT logos on the inside lining.

CLICK TO BUY: TapouT Brushed Tricot Pant [Gravel/Crush]
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TapouT Chad Mendes UFC 142 Fight Wear

FXF Staff — Tue, 10 Jan 2012 16:07:55 +0000

Adding to the Chad Mendes UFC 142 Walkout Shirt featured earlier, here’s a preview of the number one UFC featherweight contender’s full fight wear kit from TapouT. Matching up with the black and grey color combo found on his Camo Elite performance shirt, “Money” Mendes will also be sporting the TapouT Specialist Hat for his walkout, while going to war inside the Octagon with the black and red TapouT Blocker Fight Shorts. Siding with the Team Alpha Male member come fight night? Check out the complete Chad Mendes UFC 142 fight wear collection by TapouT below.

TapouT Chad Mendes UFC 142 Walkout Hat – CLICK HERE TO BUY
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TapouT Chad Mendes UFC 142 Walkout Shirt – CLICK HERE TO BUY
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TapouT Chad Mendes UFC 142 Fight Shorts – CLICK HERE TO BUY
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TapouT Jim Miller UFC on FX Walkout Hoodie

FXF Staff — Tue, 10 Jan 2012 13:46:56 +0000

As Jim Miller gets set to lock horns with Melvin Guillard in a lightweight battle to see who takes a step closer to title contention, check out Miller’s UFC on FX walkout hoodie by TapouT. Part of the TapouT Pro collection, which includes a stacked series of athletic apparel including tees, fight shorts, track suits, and of course hoodies, this double layered performance top keeps it simple with a charcoal colored exterior and bright lime lining. Ready for the first UFC on FX fight card’s main battle between Miller and Guillard? Gear up with the TapouT Dash Fleece Full Zip Hoodie below.

TapouT Jim Miller UFC on FX Walkout Hoodie – CLICK HERE TO BUY
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